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Integration & Automation

Make your systems work as one operation.

We connect CRM, finance, ERP, e-commerce and in-house software so records stay in sync, and automate the routine hand-offs between them, with people kept in control of the exceptions.

A central hub connecting four systems with moving data
In brief

What is systems integration?

Systems integration means connecting separate business applications, such as a CRM, a finance system and operational software, so they share information automatically. It removes duplicate data entry and the errors that come with it. Automation then handles the predictable steps in a process, leaving people to deal with the exceptions.

  • One source of truth for each kind of record
  • No more re-typing the same data into two or three systems
  • Routine hand-offs that run on their own, with exceptions sent to a person
  • Failed connections spotted and fixed before customers notice
Best for
Staff copy the same information between two or three systems
Ways to start
Discovery, defined project or ongoing team
You see progress
Working software every 1 to 2 weeks

When this is the right call

Most businesses run on several systems that were never designed to work together. We connect them so information moves on its own, and automate the repetitive steps people currently do by hand.
A central integration hub with connections coming in from several systems and a stream of events leaving it
  • Staff copy the same information between two or three systems.
  • Customer, order or finance records disagree depending on where you look.
  • Approvals and handoffs run through email and spreadsheets.
  • Connections built over the years break, and nobody is sure why.
  • Every new tool arrives with another manual workaround.
Outcomes

What changes for the business.

The results we design the work around, agreed with you before we start.

01

One source of truth for each kind of record

02

No more re-typing the same data into two or three systems

03

Routine hand-offs that run on their own, with exceptions sent to a person

04

Failed connections spotted and fixed before customers notice

What we deliver

Integration & Automation, end to end.

We build integrations as maintained software, not one-off scripts.

System integrations

CRM, finance, ERP, e-commerce and in-house systems connected around the records that matter.

Workflow automation

Repetitive steps handled automatically, with exceptions routed to the right person.

Approval flows

Reviews and sign-offs inside the process instead of someone's inbox.

Data synchronization

Consistent records across systems, with clear rules when they disagree.

Integration monitoring

Alerts when a connection fails, so problems are fixed before customers notice.

Engineering depth
  • REST and webhook integrations
  • Event-driven and queue-based flows
  • Retries, error handling and idempotency
  • Data mapping and reconciliation rules
  • Human-in-the-loop approval steps
  • Integration logging and alerting
How we think

What a production integration includes.

A script that copies data works until it does not. These are the parts that make an integration dependable.

01

Clear data ownership

Each record has one system of record. Other systems hold references, not competing copies.

02

Retries and idempotency

A failed call is retried safely, without creating duplicate orders, invoices or jobs.

03

Mapping and reconciliation rules

Field mappings and conflict rules written down and tested, not hidden in code.

04

A queue for problems

What cannot be resolved automatically lands with a person who has the context to fix it.

05

Logs and alerts

Every flow is logged, and someone is told when one stops.

06

Approval steps

Where a decision matters, the workflow waits for a person before it acts.

How it works

Pick the size of the first step.

Most clients start small and expand once the first stage proves itself.

Typical engagement 01

Integration audit

A map of every system, connection, script and manual hand-off, with the failure points and a priority order.

Typical engagement 02

Integration layer

One monitored layer replacing point-to-point scripts between CRM, finance and operational systems.

Typical engagement 03

Workflow automation

A specific process, such as order to invoice, automated end to end with approvals and an audit trail.

  1. 1

    Map

    Systems, records, hand-offs and every place data is copied by hand.

  2. 2

    Agree ownership

    Which system owns each record, and what happens when systems disagree.

  3. 3

    Connect

    APIs, webhooks and events through one layer, with retries and logging.

  4. 4

    Automate

    Routine steps run on their own. Exceptions and approvals go to people.

  5. 5

    Monitor

    Alerts, dashboards and a clear owner for every flow.

A closer look

Choosing the right kind of integration, and keeping it healthy.

How we decide between APIs, events, files and tools, and what keeps an integration trustworthy for years.

Four ways to connect systems

Not every integration should be built the same way. The right choice depends on how fresh the data must be, what the systems support and how much change you expect.

StyleHow it worksGood forWatch for
Direct API callsOne system asks another for data or sends a changeSimple, low-volume flows between two systemsTight coupling; one outage affects both
EventsA system announces a change; others react to itSeveral systems that need the same change quicklyNeeds care with ordering and duplicates
Scheduled files or batchesData is exported and imported on a timetableLarge volumes, older systems, overnight finance runsData is only as fresh as the last run
Integration platformA hosted tool with ready-made connectorsStandard flows between popular productsCost at volume; complex logic gets awkward

Most businesses end up with a mix. We choose per flow and write down why.

Automation that people can trust

Automation removes repeated steps, but only if people trust the result. That trust comes from three habits. Routine cases run automatically and exceptions go to a named queue with enough context for a person to act. Every automated action is logged, so anyone can see what happened and why. And the automation has an owner, who reviews failures and agrees changes with the teams it affects.

Screen-scraping and robotic process automation have a place when a system offers no API, but they break when screens change. We use them as a bridge, with monitoring, while a proper interface is arranged.

The details that separate production from a demo

  • Idempotency. A retried request must not create a second order or invoice. We give each change a unique key the receiving system can check, the approach Stripe documents for its own API.
  • Ordering and duplicates. Events can arrive late, twice or out of order. Flows are designed to cope.
  • Rate limits. Every vendor API has limits. Flows queue and pace their requests rather than failing at peak.
  • Version changes. Vendors change their APIs. We track deprecation notices and test against new versions before they are forced.
  • Secrets. Credentials are stored in a secrets manager, rotated and scoped to what each flow needs.

Measuring success

Good measures are business measures: hours of manual entry removed, the time between an event and the next team seeing it, how many records needed manual correction, and how quickly failures are noticed and resolved. We agree a baseline before building, so the improvement can be shown rather than asserted.

An example

A company runs sales in a CRM, delivery in a job tool and billing in an accounting package. The first flow turns a won deal into a job with the customer and scope attached. The second turns a completed job into a draft invoice. Both use events with idempotency keys, both send incomplete records to a coordinator's queue, and a daily check compares completed jobs with invoices raised. The weekly export and the copy-and-paste step are retired once the check has stayed clean for a month.

Technology we use for this

Chosen for the problem, not fixed in advance.
  • Node.js
  • TypeScript
  • Python
  • PostgreSQL
  • Redis
  • AWS
  • Azure
  • Docker
  • Data pipelines

Integration & Automation: questions we are asked

What is systems integration?

Systems integration means connecting separate business applications, such as a CRM, a finance system and operational software, so they share information automatically. It removes duplicate data entry and the errors that come with it. Automation then handles the predictable steps in a process, leaving people to deal with the exceptions.

Can you integrate a system that has no API?

Often, yes. Options include the database, file exports on a schedule or a small service around the system. We choose the least fragile route and monitor it closely.

Why not use an off-the-shelf connector tool?

For simple, low-volume flows, a connector tool can be the right answer and we will say so. Custom integration makes sense when the flows carry business rules, volume or failure handling that those tools cannot express.

What happens when an integration fails?

It is retried automatically. If it still cannot complete, it is logged, an alert is raised and the item lands in a queue for a person to resolve, so nothing is silently lost.

Get a proposal

Get a proposal for integration & automation.

Tell us what you need. We reply with a clear next step, usually a short call and a written plan.

  1. 1We read your brief properly
  2. 2You speak with people who can discuss the business and the engineering
  3. 3You get a clear next step: a scoped engagement, a discovery phase or a proposal

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